Strategic Planning Institute
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Take good ideas and make them real.

-Take control of marketing your own business smartly and strategically
-Become a certified Communications Campaign Manager to multiply your impact
- Learn at your own pace with the Communications Campaign Handbook through our affordable self-study program
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Earn a certification and expand your opportunities. 



-
MEET TODAY'S HIGH DEMAND FOR COMMUNICATIONS AND MARKETING EXPERTISE IN YOUR INDUSTRY
- BRING STRUCTURE AND LEADERSHIP TO YOUR ORGANIZATION'S STRATEGIC PLANNING PROCESSES
- HELP YOUR ORGANIZATION SUCCEED
- BECOME RECOGNIZED FOR YOUR COMPETENCY AND ADVANCE IN YOUR CAREER

Become a Certified Communications Campaign Manager

WHY BECOME CERTIFIED?

Skills in marketing and communications have never been more in demand. Although many organizations realize their importance, few employees possess the comprehensive skill set and the proper certification required to guide their organizations through planning processes. The Communications Campaign Manager certification empowers employees to create integrated marketing and communications plans, position themselves to take on more responsibility, and advance in their careers. Developed by practitioners, for practitioners, the Communications Campaign Manager certification gives you a technical edge.

BENEFITS OF CERTIFICATION

 Professional development: At an individual level, professional certification enables your supervisor and colleagues to recognize your competency, influences your job advancement, and demonstrates your commitment to your profession and continuous improvement.

Study at your own pace: Designed with busy professionals in mind, all our programs are self-study courses which include printed materials. You decide when to take the test. There is no time limit.

Learn the MARKET
™ method: Learn our structured, 6-step system outlining the steps you need to effectively lead a marketing effort and to design and implement a communications campaign.

Access learning materials at your convenience: Upon registration, you'll receive a hard copy of the Communications Campaign Handbook, which is yours to keep.

No time out of the office, nor travel and lodging expenses: No need to request time out of the office. This certification can be accomplished entirely on your own timeline, from the comfort of your home.

Affordable cost: At $500.00, the program investment is manageable for both individuals and their employers. There are no annual re-certification fees or testing center costs. This certification can be accomplished entirely on your own timeline, from the comfort of your home. The program is available for one payment of $500 or 6 payments of $85.

YOUR HANDBOOK

Praise for the Communications Campaign Handbook from Public Affairs professionals

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"Lacking resources and know-how, most organizations struggle with creating and implementing successful communications plans. Michelle has done an amazing job laying out concise, easy to follow guidance in her Communications Campaign Handbook that will be useful for both new and experienced communications professionals.

- Evan Papp
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"I definitely recommend the Communications Campaign Handbook to anyone interested in a comprehensive, step-by-step approach to mounting a campaign. The handbook's plain language and clear direction make it a valuable resource." 

- Cheryl Chambers
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"Your MARKET™​ method is golden -- this is a must read for anyone at any level in a Public Affairs or Public Relations career."

-Mark Abueg

UPON SUCCESSFUL COMPLETION OF CERTIFICATION

Certificate of completion: Upon receipt of a "pass" test result notification, you will receive a certificate suitable for framing and display, attesting that you have successfully fulfilled the certification requirements, awarding you a Communications Campaign Manager certification. A score of 80% of higher results in certification.

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